If you are a new advertiser encountering online market for the first time, when you are creating yourfirst advertisements, you will be given an opportunity to chose what audience your advertising willappear to. Long ago, in the very early days of Facebook, new users were encouraged to completetheir profiles by liking a variety of different…
Many of our clients are reallocating inventory in 2024. With Pandemic shortages (hopefully) forever in the rear view, vendors are again looking to just-in-time solutions to free up needed cash flow. At HF Mann, we are always looking for ways to improve the environment. We feel a simple solution is to reuse shipping boxes. We created a graphic that…
Throughout history, the idea of a “Year Zero” has been embraced by societies to mark the inception of a new era. For instance, in the British Commonwealth, the year 1066 is etched into the collective memory as the beginning of the Norman Conquest, which significantly influenced the English language and British culture. In the United…
It is no secret that commercial real estate is in trouble. Interest rate changes have impacted returns, and to compound this issue, in many places, vacancies are higher. Remote work has reduced the amount of square footage companies require, and while there are cultural differences between in office and remote work, for company bottom lines, lower space…
In some countries, citizens receive medical care and higher education from their governments. Obviously, in these countries, some portion of government revenues pay for these services. Which is to say, medical care and higher education are functions of government paid for by taxpayers. In the United States, healthcare and higher education are administered by the private sector, and…
Once upon a time, there were a variety of popular news aggregators on the internet. There was Digg, StumbleUpon, Metafilter, and others. Today, most of these sites have been effectively replaced by a single outlet: Reddit. As marketers, we are always in search of audiences. As such, we have been active users and advertisers on almost every…